Photo of three cups cheering

Touchdown, Sustainability! Three Ways to Make Your Big Game Watch Party Environmentally Friendly

February 01, 2022

As we count down to February 13, we’re focused on helping fans at SoFi Stadium in Los Angeles and at home do their part for the environment this year. Here a few simple ways to make sure your at-home watch party is good for the planet

1. Serve and enjoy your refreshments in recyclable containers

It’s no secret that major sports and entertainment events – like the Big Game – can have an outsized environmental footprint due in part to fans’ food and beverage consumption. Luckily, there’s an easy way to reduce this impact – and many stadiums are already taking advantage of it!

The solution is infinitely recyclable aluminum beverage packaging – cans, bottles and the all-new Ball Aluminum Cup®. In fact, these containers can be used, recycled and put back on a store shelf in just 60 days. So when you’re at the grocery store stocking up for the Big Game, look for your favorite beer, wine, seltzer, water and more in aluminum cans and bottles. You can also find the Ball Aluminum Cup® in most major U.S. retailers and on Amazon!

The cups will be available to fans in attendance at this year’s Big Game, which builds on their success at the Big Game in 2021 and in 2020, when they were part of Hard Rock Stadium’s initiative to phase out 99.4% of single-use plastics that year. The cups are helping to drive sustainability at sports and entertainment venues globally, including at Ball Arena in Denver, so get yours today!

2. Recycle, recycle, recycle

Purchasing and using recyclable containers is a great first step. To keep the magic alive, don’t forget that you need to properly recycle your containers. Of course, all you really need to recycle is the right bin and the drive to do it. But if you want to have some fun with it this year, consider getting two recycling bins and assigning a championship team to each. You and your watch party can ‘vote’ for a winner with every container you recycle. To learn more about how to properly recycle, check out tips from the EPA or your local municipality’s website.

3. Compost your leftovers’ leftovers

After you can no longer enjoy your Big Game watch party leftovers, don’t throw the rest away! Instead, try composting them. Composted food waste and scraps can be added to soil to help plants grow. You can learn more about composting at home or in your backyard from the EPA.

Making little changes like these can have a huge impact when it comes to the environment. Together, we can make sure this year’s Big Game is a win for the planet, too. Visit to learn more about the sustainability magic of aluminum cans, cups and bottles.