Real Circularity means thinking beyond the traditional cradle-to-grave model. Transparent measurement and active accounting of the real environmental impact of our waste are crucial to making more informed decisions about packaging. The tools we use to measure sustainability must consider circularity, recycling, and the lifespan of pollution. Ball is taking an important first step in that direction with the release of our new comparative life-cycle assessment (LCA).

A New Kind of Measurement

Developed by Sphera, a global provider of software and services on environment, health, safety & sustainability, operational risk management & product stewardship, as well as an expert third-party critical review panel, our new comparative LCA challenges the traditional ways sustainability has been measured in the beverage packaging industry.

Sphera's methodology compares real recycling data for four of the most popular beverage packaging materials – aluminum, plastic (PET), glass and cartons – across three key geographies: the U.S., Europe and Brazil. 

One-Pager

Learn more about our global methodology
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Get the Report

Full Sphera LCA Report
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Regional Findings

Detailed region-specific resources are available for download

United States Key Regional Insights Presentation

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5.63mb

United States Full Sphera Regional Report

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1.16mb

United States Regional One-Page Report

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808.05kb

Europe Key Regional Insights Presentation

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4.94mb

Europe Sphera Regional Report

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1.25mb

Europe Regional One-Page Summary

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539.97kb

Brazil Key Regional Insights Presentation

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4.89mb

Brazil Full Sphera Regional Report

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1.18mb

Brazil Regional One-Page Summary

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673.96kb