Matte OV

Pure sophistication.

Matte over varnish produces a low sheen effect creating a striking on-shelf alternative to conventional gloss finish.

Why use this effect?

  • Creates a natural or frosted 'just out of the fridge' look
  • Ideal for impact at point-of-purchase
  • Great for premium and modern appeal
  • Brands make a sophisticated apperance on shelf
  • More interaction with the packaging as the consumer feels the velvet-like surface

Important things to know

  • The matte effect is an overall effect meaning that all the colors on your design appear matte with the same velvety softness
  • With reduced reflective priorities, Matte OV is recommended for use with QR/AR applications
  • The matte effect is available on all can sizes


For more information, visit our online design and print portal.

Matte OV finish

Contact Ball

For more information

E: ballemea@ball.com