Brau Beviale Announcement

Brau Beviale Announcement

Fri, 04 Nov 2016

Ball to showcase the can as the most sustainable beverage pack

(4 November 2016) Ball, the market leader in metal packaging, will make a strong appearance at this year’s Brau Beviale in Nuremberg, Germany. With Brau taking place from 8th – 10th November, Ball will showcase its full product range and latest solutions at the trade fair through its brand new, dynamic stand, featuring high-tech interactive product displays [Hall 4A, Stand 115]. The stand will feature innovations such as Strawster, aluminium bottles and resealable ends, and will have a strong focus on design, highlighting the special effects and variable printing techniques that make cans stand out on the shelf.
Ball’s extended range of can sizes, finishes and ends, means the company offers unparalleled choice and opportunity for its beverage customers, from the traditional 330ml can through Slim and Sleek® formats, to King size and innovative aluminium bottles. Visitors to the stand will learn why packaging is the most important interface between the brand and its consumer, as well as the many benefits of Ball’s infinitely recyclable beverage cans, including a full range of heights and diameters that are lightweight, portable and durable. 

Commenting on Ball’s presence at Brau 2016, Colin Gillis, president of Ball Beverage Packaging Europe, says, “All good relationships are founded on trust and collaboration, and this is no exception when it comes to Ball forming and strengthening partnerships with its customers. Brau provides the ideal opportunity for us to meet with our customers face-to-face, to listen and better understand their requirements, whilst updating and informing them on how we can continue to support their individual business and brand aspirations. With the acquisition of Rexam, Ball now has unrivalled scale and competencies, combined with a culture of innovation, operational excellence and dedication to our customers.” 

The Ball stand will incorporate digital and interactive elements for exploration of the entire beverage can, bottle and ends range. Best-in-market commercial brand examples will be displayed, to demonstrate that the can is a winning pack for all beverages. Ball’s European Graphics & Design Centre capabilities will also be showcased through an interactive experience, led by experts on stand. 

Throughout its global beverage business, Ball’s vision is to make the can the most sustainable package in the beverage supply chain. This commitment to sustainability will be highlighted with a designated area on stand, and visitors will be able to vote each day for the sustainability message that they see as the most meaningful.

Please visit Ball’s stand at Brau Beviale in Hall 4A, Stand 115.

About Ball Corporation
Ball Corporation supplies innovative, sustainable packaging solutions for beverage, food and household products customers, as well as aerospace and other technologies and services primarily for the U.S. government. Ball Corporation and its subsidiaries employ 18,700 people worldwide and pro forma 2015 net sales were $11.0 billion. For more information, visit, or connect with us on Facebook or Twitter.

Forward-Looking Statements
This release contains "forward-looking" statements concerning future events and financial performance. Words such as "expects," "anticipates," "estimates" and similar expressions identify forward-looking statements. Such statements are subject to risks and uncertainties, which could cause actual results to differ materially from those expressed or implied. The company undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. Key risks and uncertainties are summarized in filings with the Securities and Exchange Commission, including Exhibit 99 in our Form 10-K, which are available on our website and at Factors that might affect: a) our packaging segments include product demand fluctuations; availability/cost of raw materials; competitive packaging, pricing and substitution; changes in climate and weather;  competitive activity; failure to achieve synergies, productivity improvements or cost  reductions; mandatory deposit or other restrictive packaging laws; customer and supplier consolidation, power and supply chain influence; changes in major customer or supplier contracts or loss of a major customer or supplier; political instability and sanctions; currency controls; and changes in foreign exchange or tax rates; b) our aerospace segment include funding, authorization, availability and returns of government and commercial contracts; and delays, extensions and technical uncertainties affecting segment contracts; c) the company as a whole include those listed plus: changes in senior management; regulatory action or issues including tax, environmental, health and workplace safety, including U.S. FDA and other actions or public concerns affecting products filled in our containers, or chemicals or substances used in raw materials or in the manufacturing process; technological developments and innovations; litigation; strikes; labor cost changes; rates of return on assets of the company's defined benefit retirement plans; pension changes; uncertainties surrounding the U.S. government budget, sequestration and debt limit; reduced cash flow; ability to achieve cost-out initiatives and synergies; interest rates affecting our debt; and successful or unsuccessful acquisitions and divestitures, including with respect to the Rexam PLC acquisition or the associated divestiture; the effect of the acquisition or the divestiture on our business relationships, operating results and business generally; the outcome of any legal proceedings that may be instituted against us related to the acquisition or the divestiture.